Banner making has been a tradition dating back hundreds of years, but it is still very much in practice today. A banner is similar to most types of cloths but it features a symbol, logo, title or custom message. The word “banner” originated from the Latin term “bandum”, which means a fabric used to create flags.
Custom banners have even been present in the Old Testament of the bible. Troops were preparing for battle. There was a banner called Sashimono that was used by Japanese troops to know who their allies and enemies were on the battlefield. During the 15th and 16th century, the Sashimono became widely used in Japanese feudal times. Banners were also widely used during the crusades and other famous battles, such as the American Civil War.
The Palio race in Italy is held every year and banners have been featured to differentiate contestants. The contest happens in various towns in Italy. In Siena, the ultimate winner is provided with a silk banner.
Between a banner and a flag, a flag is generally tied to a pole or mast. The cloth is horizontally positioned on the mast and flies in the wind. A banner features a sleeve on top and is hung in a vertical manner on a small pole.
In present times, there are several other types of banners available, such as a web banner. A banner ad or web banner is a type of advertisement on the internet. It is a unique way of luring more clients and inviting them to click on the ad to visit a certain webpage.